Showing posts with label Museum entrances. Show all posts
Showing posts with label Museum entrances. Show all posts

Wednesday, January 12, 2011

Seeing the Big Picture with the Big Map





From the desk of Sean Rodman, Strategic Partnerships Manager at the Royal BC Museum

If you've visited us recently, you must have seen the Big Map in our lobby. Stretching almost 8 metres from floor to ceiling, it's an amazing snapshot of British Columbia.

Where did it come from? Back in 2005, the Big Map was unveiled as the world’s first three-dimensional map of British Columbia based solely on satellite imagery. It is exceptional in detail and dramatic in size. The map provides a never-before-seen perspective on our home. Coupled with a dramatic overlay of movies and digital animation, the map demonstrates an exciting new way to tell the stories of British Columbia and its people.
The Big Map under construction in 2005

Since its opening several films have been produced to play on the big map including First Peoples, Climate Change, and Water. In addition to the movies, the digital animations that play on the map are often a huge draw for visitors. These animations illustrate the size of our province and relative population through direct comparison to other countries. I was surprised to see Ireland or Taiwan tuck neatly into the outline of Vancouver Island: somehow I always think of us as tiny in comparison to these international heavyweights!

Even if you can't visit in person, we can now give you a sample of the Big Map online. Recently we transported the digital animations to the internet. Click here to enjoy them!









Wednesday, September 8, 2010

Less is More



From the desk of Tim Willis, Director of Exhibitions and Visitor Experience





I’m intrigued by what is going on in a visitor’s mind when they first arrive in a museum. I suspect it’s a mix of excitement (we hope) and anxiety (where do I go, where do I pay, what’s on?).

Design theory says that people need time and room to adjust from the outside world before they negotiate the beginning of a visit – and I’m sure this is right. However, in many cases (our situation included) the architecture of the building does not allow this respite. Instead, one is required immediately to make decisions.

Adding to the anxiety I’m sure, is the information we seem determined to thrust in their way: directional signage, visitor services, admission rates, special events, membership deals and promotional blurbs of various kinds. As museum buildings age, coordinated signage treatment seems to breakdown. The result can be a cacophony – just when the visitor is looking for simplicity.

I don’t think it needs to be this way. In my view, the Victoria and Albert Museum in London provides – overall – one of the best museum experiences anywhere. Visiting the V&A is easy, and their entrance experience is a model of simplicity.




Images: Two video monitors convey all that you need to know at the V&A

The entrance rotunda is a study in restraint. The absence of signage is a real lesson. Millions of visitors come through this space every year. And it appears that they get most of what they need from just three sources – an information desk and two video monitors. It seems that focusing everyone’s attention to a very few key places is more effective than asking them to look everywhere.


Less is more.












Image: V&A’s Dale Chihuly sculpture has a certain ‘wow’ factor … but beneath it the entrance lobby is a model of restraint



Tim Willis